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Some editions of Google Analytics expose an API, but it is often limited, legacy, or inconsistent between versions, and many on-prem deployments have no usable API at all. Makini gives you one modern REST API for Google Analytics that lets you read and write Google Analytics data, even for legacy or on-prem instances. You build against Makini once instead of integrating with Google Analytics directly.
You integrate Google Analytics through Makini's Unified API. Authenticate once and Makini normalizes Google Analytics data into a single consistent schema you can read from and write to inside your product. The same connection reaches Google Analytics plus 2,000+ other ERP, WMS and CMMS systems, so you build one integration instead of one per system.
Through Makini you can read and write Google Analytics's core records as normalized, standardized resources, in both directions: pull data out of Google Analytics and push updates back in. Every field is mapped to a consistent Makini schema, so you work with the same object model across Google Analytics and every other connected system.
Days, not quarters. Because Makini already builds and maintains the Google Analytics connector, you do not reverse-engineer the integration yourself: you authenticate and start reading and writing Google Analytics data through the Unified API, typically within a few days. A Google Analytics integration built in-house usually takes months plus ongoing maintenance.
Yes. Makini connects to Google Analytics over encrypted connections on SOC 2 Type II certified infrastructure, and handles Google Analytics credentials for you so they are never exposed to your app. You authenticate once, and access runs through Makini's managed, auditable layer. The same security model applies across Google Analytics and every other connected system.
Makini owns the maintenance. When Google Analytics changes its API, versions, or endpoints, Makini updates the connector, and your integration keeps working with no changes on your side. You get a stable Unified API with webhooks, and Google Analytics upkeep stays off your roadmap.
